Conversation Circles, 2010
Agile Value


Alternative name(s)





Commitment is a willingness to give your energy and time to something (IAC Search & Media, 2014). It is a required foundation for business and personal success. In Agile, commitment can be applied to a number of activities of a team. It ranges from the team accepting work into a sprint and promising to complete it during that sprint. An agile team promises to deliver what Project owner needs. Individuals provide commitment to complete their tasks for the team. When individual commitment exists, team commitment to the project is possible (Cagleys, 2013). When the team commits to the project goal and objectives, the project will form a feedback loop to re-influence the commitment of person. A great project is a result of individual, team and project commitment. Commitment helps the team and individual to focus on the quality of work. It is generally known that making and keeping commitments are core components of professional behaviors.


When someone makes a commitment, this creates a set of expectation, and if these commitments are not met then it can cause complications. for example an agile team makes a commitment to a performance level which they keep on missing, no one will trust them again, and lacking trust could create to have more management control (Cagleys, 2013).

Individual commitment leads to trust between team members therefore this leads to good behaviours. Furthermore good behaviour leads to good quality of work and customer satisfaction. Team commitment is essential for project and organisation success (Cagleys, 2013)

Links to other agile principles or practices

Customer Satisfaction: Individual commitment with the teamwork is very important for customer satisfaction. Commitment of whole team is also very important in the customer satisfaction. Continuous Delivery: To provide continuous delivery to the customer, commitment of the team and individuals with in the team is very important. To provide continuous delivery continuous commitment is required. Working Together: Working together in agile is a key, and individual commitment is a key for team work. So to become successful in agile methodology commitment to team and teamwork is very important for individuals. Trust on others: Trust on other team members is a very important agile principle. Trusting in other team members and giving them chances to show their talent can improve their commitment towards team. Committed individuals will be more beneficial for the team than others.

Links to PMO knowledge areas (KAs)

Project Learning: is defined as the model that organises learning around projects” (Thomas, 2000). It is step by step approach where interest is focused on real learning activities so that it develops student interest and enthusiasm. In real life these activities are useful in solving problems; project learning also gives us in detail understanding of various aspects of projects. Students are encouraged to understand the various concepts of project management Trust: According to Morgan et all (1994) In organisational success commitment and trust are the key mediating variables. However, most scholars seem to agree that trust involves positive expectations regarding the actions of others and the willingness to be vulnerable to the actions of others, Jagd,(2010). Mayer et al (1995:712) cited in Jagd, (2010) defines trust as the willingness of a party to be vulnerable to the actions of another party, based on the expectation that the others will perform a particular action important to the truster, irrespective of the ability to monitor or control that other party. Teamwork: Commitment of individuals is very important for the teamwork. ''Individual commitment to a group effort that is what makes a team'' (Vince Lombardi). According to APM, ‍Teamwork is a group of people‍ ‍working in collaboration or by cooperation towards a common goal. ‍Teamwork is a team that consists of two or more staff and they have different skills, knowledge, experience and background. These people coordinate together with different responsibilities for a common goals and outcomes (Ferrnadez et al, 2008). Also, these staff get together to communicate, share information and consolidate knowledge to impact of future decisions and action (Ream & Xyrichis, 2008). Creativity: According to Sternberg (1998), creativity could be defined as a process of creating novel and useful products, which involves both ideas and tangible objects. However, Gurteen (1998) insisted that the Creativity just concerns with generating new ideas, and innovation is the channel to turn those ideas into action. He also suggested that developing brainstorming sessions can be a good way to stimulate creativities, and related creative activities should be implemented throughout the whole organisation, not just in the Research and Development department (Gurteen, 1998). Whole Team: The whole team is an agile practice in which the entire team works as a unit of generalizing specialists to share responsibility for producing high quality results. It is known to be a glue practice as it holds a lot of other agile practices together (InfoQ, 2011). The focus of agile development is producing high quality software in a time frame that maximizes its value to the business. This is the job of the whole team, not just testers or designated quality assurance professionals. Fundamentally, the whole team approach involves constant collaboration. Testers collaborate with programmers, other specialists on the team and customers. This is done throughout the project phase such as building infrastructure and designing for testability but not only during the testing phase. (Crispin and Gregory, 2008)

Examples of use outside to IT domain

Marketing: In marketing commitment is essential as after the Chinese takeover Hong Kong banks carved out of niche for themselves in corporate market by embracing relationship marketing as a way of doing business. examines the commitment-trust dimension of the relationship marketing paradigm in the Hong Kong's corporate banking sector. The findings show that Hong Kong banks marketing strategy and long-term orientation were positively correlated with customer commitment and trust.

Education: In education, parents, teachers and students are expected to combine an excellence effort and be committed in providing confidence for your child to reach his or her targeted goal.


Fang W. & Tamer S. (2005) Organisational learning, commitment, and joint values creation in inter firm relationships, Journal of business research, Vol 59, Issue 1 pp:81-89. Available at:http://www.sciencedirect.com/science/article/pii/S0148296305000524 [Accessed: 18 February, 2014]

Morgan R. M.Hunt, Shelby D. (1994) The commitment-trust theory of relationship marketing, Journal of marketing, Vol. 58, Issue 3, pp:19-20.

External links

http://bit.ly/1G996yf (Education)
http://bit.ly/17sO954( (Marketing)
http://bit.ly/1Eqokhf (Commitment Hierarchy)
http://bit.ly/17Wk7aT (Defintion)
http://bit.ly/1CKN0i0 (Source)
http://bit.ly/NzK30R (Alternative Name)

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